Bobby - Ngay Cua Cha


  • Creative Concepting & Strategic Planning
  • Web Design
  • Web Development
  • Brand Strategy

What is the best way to celebrate Father’s day? Bobby Fresh, a diaper brand of Diana, approached us with that question. And Sofresh came up with a website focused on the relationship between father and children. Our purpose was to arouse the fatherhood feeling through Photo contest, Cards for Daddy, Daddy’s tips activities. This website acts as a channel for customers to integrate and learn about the product, the brand as well as a chance to express their love towards their family. After a month into launching, the website attracted a lot of users and helped them have a meaningful and unforgettable Father’s day. 

Launch Site »