PepsiCo's responsibility is to continually improve all aspects of the world in which we operate - environment, social, economic - creating a better tomorrow than today
3,000+ IDEAS Are submitted and voted on daily.
Together with JWT & the Poca Team, we created a fun experience for consumers to engage with the brand by asking them to submit ideas about what they would do for a Poca Chip. The microsite also contained fun viral activities for users to play with.
Try the Duck chasing game. Catching all 7 ducks is next to impossible !